This is in no way an advertising plot, but I am involved in a project to develop a new jacket for runners (leisure to pro to commute) and was wondering if I could ask the wider running community for some free advice/help
We are launching a new jacket into this market hopefully end of 2010. The jacket is fully reflective, but under normal daylight, you cannot tell it is reflective, only under car headlights.
Any brand name suggestions would be greatly appreciated. I will never post the name of the company here for advertising but will tell you what name we went with.
Many thanks, Damien