Anyone seen the article in today's telegraph magazine? It merely confirms what we already know.
Writer goes into JD Sports for a new pair of running shoes (after last buying her shoes in California) thinking any shop called JD Sports would have running shoes.
They offered one make of shoe (Nike) and one only and when she asked if they were really a sports shop the assistant said "No Madam we're sports fashion, if you want running trainers then you need to go to a proper running shop."
She remarks that one of the biggest sportswear retailer in the country actually just sells what amounts to clothing for couch potatoes.
Well we already know all this of course but it is interesting to see it in print
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Have to admit I've seen some of the shoes in JJB and equivalent shops (they do actually sell some decent vests at cut down prices and lots of their gear is fine just to warm up in), and they're completely fashion trainers often with no heel whatsoever and a flimsy sole and thought "actually that mght be quite a handy racing shoe".
In Bolton Foot Traffic is the running shop and Tobutts for all sports -properly -you can buy cricket gear,table tennis bats, tennis gear, running stuff,footie etc etc as it always was.
I thought JJB was bad enough until I ventured into the other........it should be called ChavWorld...........makes JJB look positively interesting
And imagine if JJB really did sell the volumes they sell to runners - all our favourite paths and routes would be overcrowded.
If chavs want to buy Flash Nike Shox to hang round the shopping mall - let them. I don't care as I don't normally go there.
There is a place for sports fashion as long as people don't confuse it with the real thing.
A shop in Luton used to sell spikes singly i.e. i'd like 3x9mm spikes. Now that is a sports shop.
?) but I wonder when the Sun will openly admit they're not a newspaper...
We were very knowledgable and worked with most of the more serious local sides as well as the local Saturday/Sunday league teams/players.
Although we still did a roaring trade in shirts and memorabilia.
One day our boss (owner) had a horrible idea and bought in a load of skateboards, basketball shirts and rubbish like that. Basically instead of being good at what we knew he thought it would be good to try and get on the same band wagon as JJB, SportsWorld (or Sport and Soccer/Sport and Ski as they were then!) and Allsports.
Basically he stretched the company too far and about 12 months after "expanding" the company went under. I can really only put this down to him not knowing the new market he's decided to move into.