So wife has just got through a renewal letter for my subscription and if renew by 24th Oct then it will be £24.99, a massive 53% off. Great eh? Well yes until you see the flyer which also came in the same envelope about new subscriptions where it only costs you £22.99 and 57% off? Go figure.
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Thats normal and the same with lots of different companies, insurance, utility providers etc.
They want to attract new customer so offer them the best deals
Yeah but that's a bit different Paul as they are services which you tend to only have one off, i.e. car/house insurance or utility so until you go onto a comparison website or their own website and pretend to be a new customer you have no idea how much more you are paying as an existing customer.
In the case of RW they were double greedy and included a leaflet trying to get you to take out a subscription to another magazine for yourself or as a xmas present thus making it bleeding obvious they are fleecing their existing customers. Rant over
you can get all you need on this site - you don't need the mag