Do you think L.M. needs re "branding"

I have been taking part in L.M. since 1999 and love every minute, maybe because it was my first marathon or because it is my home town, BUT I have noticed over the years that it seems to have become "dated". It is still a great event ( to me anyway) but a lot of the atmosphere seems to be missing each year. When I first started taking part nearly every pub on the route was adorned with banners and baloons, many had entertainers, last year there were hardly any, most just had a sign "watch the marathon here"  There used to be a competition with the schools to produce a banner to display, the best school judged getting some reward, have not seen that for 4/5 years now. This is a great unique event, a 26.2 mile street party with us, the competitors, as the entertainment, I really hope it does not end its days as just aqnother city closure for a run. Please L.M. lets get it back on track with runners and the people