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Reebok Travel Trainer

Has anyone seen and/or tried the Reebok Travel Trainer? (see BBC page for a picture http://news.bbc.co.uk/cbbcnews/hi/sci_tech/newsid_2210000/2210275.stm). Apparently Reebok spent £2m designing a lightweight shoe that can be folded up into a ball for travelling but is still a real running shoe. Sounds like a great idea, but it doesn't look very substantial in the picture.

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